Metro Toronto Convention Centre
Cundari was asked to develop a new website for the Metro Toronto Convention Centre that would position them as a world-class convention centre in a world-class city.
An in-depth strategic review revealed that the MTCC’s target audiences – event planners, event attendees, and exhibitors – were struggling to find information relevant to them online, and weren’t being engaged on the website.
Our solution was to use WordPress to build a cross-platform, mobile-accessible website that enhanced user experience by tailoring content to each audience. Cundari also developed a long-term social media strategy and launched Facebook and Twitter channels that website visitors could quickly access via social buttons implemented on the site’s homepage.